How it works

To ensure smooth collaboration and maximize results, we follow a structured four-step approach. However, we are open to adjusting the process to align with your preferred way of working and any additional needs you may have.

1. Needs and Expected Value

The process begins by identifying your key challenges, objectives, and the specific business value you aim to gain from a sparring partnership. This ensures full alignment with your strategic priorities and maximizes the impact of our collaboration.

Deep dive

Key aspects to define:

  • Challenges and Priorities: Are your key challenges and opportunities external (market trends, competition, customer behavior) or internal (business functions, process inefficiencies, leadership alignment, digital transformation initiatives)? Clearly identifying where the issues lie helps focus our collaboration.
  • Desired Business Impact: What impact do you seek? Which business outcomes matter most? How would success be measured? This ensures that the sparring partnership is results-driven and delivers tangible value.
  • Strategic vs. Operational Balance: Do you need support in navigating long-term strategy while ensuring short-term execution remains effective?
  • Preferred Engagement Style: Do you require a highly structured approach with predefined frameworks, or a more flexible, exploratory dialogue tailored to emerging challenges?
  • Reference Points for Clarity: To better define your focus, you can use the Assessment: Do I Need a CEO Sparring Partner, explore the Services section, or simply structure your thoughts in your own way.

By establishing these elements, we set the stage for a sparring partnership that delivers measurable business value.

2. Focus and Collaboration Scope

We determine the specific areas of engagement, whether decision-making, strategy, operations, or transformation, and tailor the scope to fit your needs.

Choose Your Focus: depending on your current challenges and objectives, you can choose between a narrower focus on decision support or a broader strategic and transformational approach.

A. Decision Support

A targeted engagement for CEOs seeking clarity, structure, and confidence in their decision-making process.

  • Ideal for individual high-impact decisions or second opinions.
  • A fast, precise engagement tailored to a specific situation, need, or project.
  • Ensures quick, actionable insights with direct business impact.

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Key Steps for Decision Support:

  1. Clarifying the Decision Context – Understanding the decision, its influencing factors, and its broader implications.
  2. Decision Data Foundation – Assessing available and missing data for higher decision accuracy.
  3. Exploring Options and Risks – Evaluating alternatives, identifying risks, and challenging assumptions.
  4. Providing a Second Opinion or Validation – Offering an unbiased review or independent validation of your decision.
  5. (Optional) Engaging Key Stakeholders – Facilitating additional insights from relevant internal or external parties.
  6. Measuring Decision Success – Assessing the impact before and after to enhance future decision-making.

B. Strategic & Transformational Support

A comprehensive approach for navigating complex challenges and driving sustained transformation. While this typically requires a longer engagement than decision support, the scope remains flexible and tailored to your needs.

  • Addresses broader strategic and transformational needs.
  • Includes planning, exploration, and support for long-term projects or initiatives.
  • Provides regular updates, insights, and guidance throughout the collaboration.

By selecting the right focus (A or B) and refining the scope, we ensure precision, alignment, and measurable results—whether you need structured decision-making support or a broader strategic partnership.

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Key Steps for Strategic & Transformational Support:

  1. Understanding Your Needs – Identifying digital economy influences and conducting a multi-dimensional digital maturity assessment.
  2. Tailored Collaboration – Adapting engagement to your organization's current and future state, ensuring structured transformation governance.
  3. Strategic Exploration – Integrating key transformation drivers: CX, business models, AI/data strategies, Industry 4.0 & 5.0, digital competencies, and sustainability.
  4. Analyzing Operational Improvements – Identifying AI-driven efficiencies while balancing cost optimization with CX and EX.
  5. (Optional) Engaging Stakeholders – Enhancing leadership alignment, employee engagement, and strategic partnerships.
  6. Co-Creating Actionable Insights – Developing ROI-driven initiatives, quick wins, and implementation roadmaps.

(Optional) Mentoring & Supporting Execution – Ensuring long-term success through leadership mentoring and structured oversight.

By selecting the right focus (A or B) and refining the scope, we ensure precision, alignment, and measurable results—whether you need structured decision-making support or a broader strategic partnership.

3. Confirm Sparring Areas

Based on the focus, we identify the key themes and critical issues where sparring will provide the most impact, ensuring structured and meaningful discussions.

To achieve this, we systematically refine and validate the key areas of engagement by:

  • Reconfirming insights from Step 1 – Ensuring that all key challenges, opportunities, and expected business impact areas are clearly defined.
  • Aligning with the focus set in Step 2 – Whether the engagement is centered around decision support or broader strategic and transformational efforts.
  • Prioritizing specific sparring topics – Identifying the most critical themes that will bring the highest value to your organization.

At this stage, we document key agreements, ensuring that both sides have full clarity on the direction, objectives, and boundaries of the engagement. This step also prevents any misalignment or false assumptions, creating a solid foundation for the next phase.

4. Collaboration Models: Choosing the Right Fit

Select the engagement model that best fits your needs—whether a one-time session for a key decision or an ongoing partnership for continuous support.

M1. One-Time Engagement

Ideal for single projects or decisions, providing focused and impactful solutions.

  • Best for individual situations, decisions, or second opinions.
  • Tailored to address specific needs with clear deliverables.
  • Designed for immediate impact and measurable results.

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Key Features of M1:

  1. Focused Scope - Addresses a specific challenge, decision, or project with clarity and precision.
  2. Tailored Insights - Provides actionable insights customized to the unique situation.
  3. Immediate Value - Ensures quick turnaround for timely, high-impact outcomes.
  4. Flexible Engagement - Can be expanded to include additional services or deeper analysis if required.

M2. SPaaS – Sparring Partnership as a Service

A long-term collaboration model tailored to address evolving challenges and align with strategic goals.

  • Highest level of flexibility to meet your unique circumstances and specific needs.
  • Ongoing access to expertise for continuous support and adaptation.
  • Comprehensive solutions designed for long-term impact.
  • Regular updates and reviews to ensure alignment with your evolving needs.
  • Enhanced innovation capabilities to foster creativity and drive business growth
  • Greater value gained and enhanced readiness for future challenges.

Deep dive

Key Features of M2:

  1. Highest Level of Flexibility - Adaptable to your unique circumstances, ensuring solutions are customized to your evolving needs.
  2. Continuous Collaboration - Provides ongoing access to expertise, ensuring you have a trusted partner for all evolving challenges.
  3. Strategic Alignment - Focuses on aligning solutions with your long-term strategic goals and priorities.
  4. Customized Roadmaps - Develops phased implementation plans, including quick wins and ROI studies.
  5. Regular Reviews - Includes periodic strategic reviews and updates to maintain alignment with your evolving needs.
  6. Capacity Building - Supports your team with mentoring and guidance to improve leadership and operational
  1. Innovation Culture Development – Encourages creativity, identifies opportunities for new products/services, and enhances problem-solving skills across teams.
  2. Maximized Business Value – Delivers enhanced flexibility, deeper impact, and greater resilience for future challenges.